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[review of open class] from July 18 to 19, 2020, the Industrial Products Marketing Research Institute successfully held an open course of "key customer practical marketing secrets"

Click times: 830 release time: 2020-7-22 14:51:47

This time The course system of "key account practical marketing secrets" is another milestone certification course after the classic course "nine word formula for key account sales"; the students have gains in learning, have tools for landing and implementation, have incentive classroom atmosphere, and interact with prizes and red envelopes.



Features and highlights of this course: President Ding Xingliang, chief consultant of industrial products marketing research institute, has made six true statements from key customers, three levels of relationship building with key customers, and establishment of key customer relationships "Five horizontal and five vertical" and "three levels and two dimensions" of project signing for key customers Key customer price negotiation Five levels of "iron triangle" and so on;



Refined in popular language "Five Classics of the same stream and no pollution --- How can we communicate with each other if we can't communicate with each other? How can we deal if we can't communicate with each other? How can we trade if we can't do business? How can we pay if we can't make money? How can we deliver goods when we can't pay?, "nine words about building a sense of trust -- cooperation From trust; trust It comes from confidence; confidence From understanding; understand From contact; Contact From feeling; feel From participation; participate in From will; desire originate Collusion ”"Three classic sentences about internal relationship of key customers" An advocate, an outsider, an outsider ”In addition, in order to help the students better implement, the paper puts forward five tools for tackling key problems of key customers, two key tools for price reduction of key customers, and judgment tools of analysis coaches (result oriented informants).  



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